Hyundai Motor not too long ago announced its partnership of Motul FIM Superbike World Championship (WorldSBK) for the coming 3 seasons. The signing occasion was held not too long ago in the Dorna workplace in the Misano World Circuit in Italy, in the course of which time Hyundai outlined plans to function closely with WorldSBK to carry out diverse, revolutionary initiatives that will offer Hyundai N Brand experiences to the fans all through the season.
Hyundai N Brand’s 3 DNA pillars – Corner Rascal, Everyday Sports Car, and Race Track Capability – make the brand a ideal match for the WorldSBK, the quickest production motorcycle globe championship series. The organization sees this partnership as a excellent chance to showcase its higher overall performance N Brand to fans of motorcycle racing and higher overall performance vehicles.
Thomas Schemera, executive vice president and head of High Performance Vehicle & Motorsport Division at Hyundai, stated, “We are very excited to announce our partnership with WorldSBK because we share the same DNA. All N cars are corner rascals, and the essence of motorcycle racing is cornering. WorldSBK is the fastest production bike race, and all N cars are race track capable whilst providing sports car performance in everyday driving. From our brand experience to driving experience, we will make this partnership a global platform for fans to ‘Feel the Feeling’ of N.”
Marc Saurina, WorldSBK commerical and advertising director, stated, “I’m so happy to announce this news. We are thrilled to welcome Hyundai and its N performance division into WorldSBK.”
Information Source: Muscat Daily